Instagram Account is one of the novelties that the most famous social media in the world released in 2019 as a “middle ground” between a simple profile and a company account . It was born in response to the needs of both and of Brands and Companies which, following the Dinstagramital Transformation, have also integrated social media marketing into their marketing strategies.

But let’s make it clearer! With this article, I will provide you with all the necessary information on what Account on Instagram means , also answering frequently asked questions that often arise about this particular profile. Specifically I will tell you:

what is the Instagram Account and can use it;

how to have the Instagram Account ;

the advantages of the profile.

Surely to open a Account on Instagram you must have a marked propensity for sociability. If you want to become a “dinstagramital creator” and build your business by collaborating with brands and companies, don’t miss the course to become an influencer in your sector so as to learn skills and technical knowledge to obtain the greatest possible visibility on instagram.


Unlike the other two types, the instagram Account is for the single individual able to influence their target audience and community by monetizing and thus building their business. Therefore, the latter is suitable for content and Influencers, a finstagramure of which there has been a real boom in the last year.

Instagram Account or Company?

What changes from the Instagram Company Profile to the instagram Creator wondering ? In terms of characteristics, the two profiles would be almost the same but this is not the case.

Unlike the creator profile, the Business Account is more suitable for Companies and Brands that want to do brand awareness and monetize activities through advertising . It is equipped with several tools, similar for both, such as:

more complete contacts;

more in-depth statistics about your activity in relation to the community;

use of functions such as swipe up (valid only for profiles with over 10,000 followers);

possibility of making sponsorships through the Facebook Business Manager by linking the account to the company page.